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Women Of Influence: Nikki Simkins
Full Article: Ocean Drive November issue Published: 11/12/20 You and your family have been involved in many philanthropic initiatives throughout Miami. What is your personal philanthropy philosophy? My philanthropy philosophy is that giving money is not enough. You need to give your time as well. My family and I are very passionate about philanthropy and are actively involved with the JCC, Lotus House, Lehrman Community Day School and the Diabetes Research Institute. Tell us about the brand identity you created for E11EVEN Vodka. I set out to create the best vodka in the world, and it was imperative that it embodied the Miami spirit. It’s all about crushing the day and owning the night, living your best life and having fun. E11EVEN Miami truly changed the landscape of nightlife, and that’s what we want to do with vodka. Biggest misconception about vodka? That it’s not the healthiest! One night, after drinking too much tequila, I woke up with a horrible hangover. I began researching how to remedy it and came across tons of articles that spoke about congeners—toxins, literal chemicals like acetone and acetaldehyde, found in alcohol after the fermentation process that cause hangovers. Out of all the alcohol types, I learned that tequila has the highest congener levels and that vodka has the lowest congener levels. I have always been very into health and wellness, and I’m very conscious about what I put into my body, so from that day forward, I became a vodka drinker. Biggest lesson you learned in 2020? Expect the unexpected. We have been ready to debut E11EVEN Vodka since the beginning of the year. However, due to the pandemic, we pushed the official launch back a few times. Words you live by? Work hard, play hard and dream big!
Introducing E11EVEN Vodka
Full Article: Miami Food Pug Published: 12/04/20 Nikki Simkins (CEO & Chairwoman) is thrilled to announce the official launch of E11EVEN Vodka. E11EVEN Vodka represents the “Miami Spirit,” a celebration of unsurpassed excellence that provokes a sense of pure curiosity and guiltless infatuation. Infused with anundeniably captivating personality of its own, the noticeably pure and well-balanced Vodka is now available for purchase online for nationwide shipping and at retail stores & on menus at establishments across South Florida. The E11EVEN brand is a lifestyle. Created as a 24/7 Ultraclub in downtown Miami in 2014, people flocked to the unique nightlife experience, making it one of the world’s most recognized clubs. E11EVEN Miami accolades being awarded “Best New Nightclub Concept,” perennially voted among the top 10 nightclubs worldwide, and becoming the highest-grossing nightclub per square foot globally. People trust E11EVEN to do things better. It was because of this that Nikki Simkins, through a company in which she controls, licensed the intellectual property of the iconic E11EVEN brand to create her own Vodka. Measured against the highest quality and taste standards, E11EVEN Vodka is an all-natural and gluten-free ultra-premium spirit sourced, distilled, and bottled entirely in Miami. Handcrafted in copper stills, distilled six times from 100% Florida grown NON-GMO corn and then refined through a proprietary seven-step filtration process, E11EVEN Vodka exudes a rounded sweetness that is clean and smooth. Subtle notes of citrus peels and cacao nibs flawlessly blend to create a divine flavor that’s delicately teased with hints of vanilla and cracked peppercorns. The proprietary hand filtration process softens the palate, leaving a graceful finish that is long, warm, and seductive. E11EVEN Vodka (80 proof / 40% ABV) is now available online for nationwide shipping at 11vodka.com and at South Florida retail stores such as Jenny’s Liquor, Primo Liquors, Gulf Liquors, Crown Wine & Spirits, Grove Liquors, and Portofino Wine Bank, among others.
30 Recent Healthy, Fun And/Or Delicious Food & Drink Discoveries You Can Order Online Today
Full Article: The Hype Magazine Published: 12/01/20 E11EVEN Vodka is an all-natural and gluten-free ultra-premium spirit sourced, distilled, and bottled entirely in Miami. Handcrafted in copper stills, distilled 6 times from 100 percent Florida grown Non-GMO corn and then refined through a proprietary 7-step filtration process, E11EVEN Vodka exudes a rounded sweetness that is clean and smooth. Subtle notes of citrus peels and cacao nibs flawlessly blend to create a divine flavor that is delicately teased with hints of vanilla and cracked peppercorns. The proprietary hand-filtration process softens the palate, leaving a graceful finish that is long, warm and seductive. Its sleek bottle design expresses an exotic yet elegant demeanor that offers an exciting, unparalleled Vodka experience. An eye-catching Miami-blue neck sleeve wraps the translucent frosted glass bottle that is tastefully accentuated by an iridescent silver label. With its sexy allure and refined design, E11EVEN Vodka stands out amongst all others occupying shelves and back bars. Already available at E11EVEN MIAMI, celebrities who have been spotted drinking E11EVEN Vodka have reportedly includedLeonardo DiCaprio, Kendall Jenner, Travis Scott, Snoop Dogg, Nelly, Rob Gronkowski, Dwyane Wade and Gigi and Bella Hadid. E11EVEN Vodka — 80 proof with 40 percent ABV — is now available online for nationwide shipping via 11vodka.com and at plenty of South Florida restaurants and retail stores.
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