Full Article: Forbes

Published: 03/05/21

In Miami, the 305 area code is more than just a means of getting someone on the phone, it’s a culture all in its own — something Miamians pride themselves on. Thanks to 305 Cafecito®, a movement around the city’s official coffee break time at 3:05 p.m., March 5th (as in 3/05) is now celebrated as 305 DAY® and has become a wildly celebrated cultural movement that can be felt throughout the city on this very day.

In the past, 305 DAY® was honored with a massive block party that drew crowds from neighborhoods all over Miami. This year for obvious safety reasons, it’s being celebrated as a small business initiative with over 60 businesses getting into the spirit by celebrating Miami’s culture.

You may know the 24-hour ultra lounge, but do you know its vodka? E11EVEN Vodka is a new women-owned ultra-premium spirit that is made entirely in Miami. On March 5 (and continued through March 7), buy 2 bottles & get 1 free + some E11EVEN swag when purchased on online. Bottles are 1L priced at $36.99.